David Broughton

Darius Naficy grew up in Westport, Conn., a town whose baseball allegiance is split evenly between the Boston Red Sox and New York Yankees. His family’s affinity lined up with the Red Sox, the result of the instant fandom his father felt during a Cape Cod visit...

U.S. sports fans believe that football properties collectively promote their corporate partners better than any other sport, according to a new study conducted by rEvolution. The Chicago-based company fielded an online survey in the U.S. from April 28 to May 9 that asked 1,000 fans ages 18+...

2020 January: Andy Gardiner, director of Barclays Capital, forms the Premier Golf League. Forty-eight players will comprise 12, four-man franchises and play 54-hole, shotgun start, no-cut team events. Phil Mickelson and the Public Investment Fund of Saudi Arabia are among the...

For NBA and NHL team-level business partners, the two-month playoff stretch truly can be the equivalent of a second season. By the time the postseasons conclude later this month for each league, as many as 3.4 million fans will have attended a game at one of the...

Read more about the the 95 nominees for the 2023 Sports Business Awards in 15 categories. The winners will be revealed during an awards presentation on May 24 at the Marriott Marquis Times Square, in an event that captures the attention of the industry. Gary Bettman, commissioner...

1 June 2, 1952: Gary Bettman is born in Queens, N.Y. 2 1974: Bettman graduates from Cornell, where he meets his future wife, Shelli. They eventually have three children and seven grandchildren. Three years later...

Voters in Tempe, Ariz., have until Tuesday, May 16, to turn in their ballots to approve or reject a deal that would lead to the redevelopment of city-owned, commercially zoned property into a mixed-use project that would include a new arena for the Arizona Coyotes. The results of...

“Wipe your schedule clean for this one.”  That’s the advice the Class A Charleston (S.C.) RiverDogs are giving their fans in preparation for the May 20 home game, because everyone still in attendance at the end of the game will receive...

Thirteen brands will enjoy top-tier sponsor status at the Kentucky Derby this weekend, including brands in four categories that are new to the Churchill Downs portfolio. First-year sponsor Ford's Garage, a restaurant chain with 23 units in the U.S., will serve as an official watch party location for The...

Delaware North Sportservice and Levy were the easy behind-the-scenes winners in the first round of the NHL Playoffs, according to an analysis of SBJ Atlas data. The data shows 62% of the 907,498 fans that attended the league’s first-round games did so in an arena where one of...