Opinion

The lasting leadership legacy of Ted Lasso

Weekly / Monday, June 26, 2023

In August 2020, when America was grappling with the COVID-19 pandemic, an unexpected ray of optimism emerged in the form of Ted Lasso. The arrival of this lovable character couldn’t have come at a better time, offering a much-needed respite from the physical, emotional, and psychological toll of the...

Madkour: Inside the business of two NBA teams

Weekly / Monday, June 26, 2023

Premium products are hot; teams understand their fans better; expect more investment in content creation, but don’t expect a return to the office full time. Those were a few of the takeaways from a conversation my colleague John Ourand and I led with two NBA...

Why 2023 should NOT be the year of women’s sports

SBJ Newsletters / Thursday, June 22, 2023

In the buildup to the Women’s World Cup in 2023, we’ve seen an influx of women’s sports campaigns, editorial series, industry talk tracks and awards emerge, resulting in a much deserved and long overdue increase in support for women’s sports. Having just celebrated the 50th anniversary of Title IX,...

Golf world in limbo with lingering merger questions

SBJ Newsletters / Wednesday, June 21, 2023

When William Hulbert assembled a group of business leaders to form the National League of Professional Baseball Clubs in 1876, it was an entrepreneurial venture. It wasn’t for the love of baseball, the purity of competition or a noble statement about embracing heart. It was to make money. The sports business is about...

Redefining brand narratives at Cannes Lions 2023: Moving beyond gender parity

SBJ Newsletters / Tuesday, June 20, 2023

Conversations about women’s sport have invariably focused on gender parity. However, given the undeniable value that’s waiting to be unlocked in women’s sport, brands should take advantage of this year's Cannes Lions festival to highlight a different aspect of women’s sport -- how it can be used...

Research gap still keeping female athletes on the sidelines

Weekly / Monday, June 19, 2023

The biennial Female Athlete Conference took place in Boston last week and brought together doctors, researchers, physical therapists, psychologists, coaches and athletes from around the world. They filled ballrooms at the Seaport Hotel and discussed the latest studies on girls and women in sports. They shared best...

Madkour: Appreciating two pioneers

Weekly / Monday, June 19, 2023

My love of sports and writing started by reading The Boston Globe. Growing up in a small Vermont town, a young sports fan with a voracious appetite to learn about his teams would beg his father to buy the Globe for its outstanding sports coverage. I could...

Cartoon: Tall order

Weekly / Monday, June 19, 2023

Streaming: What diversification means for rights holders and superfans

SBJ Newsletters / Thursday, June 15, 2023

“Thursday Night Football” on Prime Video, “Friday Night Baseball” on Apple TV+, the Olympics on Peacock. As rights holders form partnerships with streaming services or build their own streaming platforms, audiences are becoming increasingly fragmented between linear cable and over-the-top (OTT) models -- meaning fierce competition for eyeballs and...

Limelight for athletes leads to greater need for cybersecurity expertise

SBJ Newsletters / Wednesday, June 14, 2023

Professional athletes, especially new ones, are often trying to figure out new teams, new cities, new coaches and how to navigate family life (if they have one of their own). The most overlooked boundary they consider attention for is their cyber/digital footprint. Cybersecurity is often a measure of insurance that...

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Quote Of the day

We'll see how well everything's attended and what the folks here think about it, but I do think there's something here that's very unique and could become a signature for us.
-- NHL Chief Content Officer Steve Mayer, on how hosting the league's awards and draft in the same location has logistical benefits and possible commercial opportunities. Alex Silverman, SBJ

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