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The Mid-Atlantic Esports Conference (MAEC) is gearing up for its fall season, fortified with a 15th school, fourth title, insight from its membership body, and knowledge gained from Season One. Events DC and other partners identified six critical factors any collegiate esports conference should consider with an eye toward growth.

Sports properties are making more of their content available for streaming, and the trend figures to go beyond the big four of football, basketball, baseball and hockey. Americans have a voracious and deep appetite for sports, eager to consume any and all sports content year-round, a notion confirmed by a recent study commissioned by Tubi, Fox Entertainment’s ad-supported video on demand (AVOD) service.

Fans want seamless access to their sports and esports teams year-round. This unique loyalty creates mountains of data for sports properties. To capitalize on their fans’ loyalty, properties can rapidly test the adoption of targeted, original content and products. Through these experimental revenue streams, sports and esports teams can generate lasting revenue throughout the year.

In competitive esports, the difference between winning and losing can come down to milliseconds.

Sports tourism in 2021 represents more than smart business for attractive destinations – it’s serving as a foundation for economic recovery. The key is to step up offerings through either building or renovating to provide modern facilities and amenities. Complexes that can accommodate tournaments, multiple sports and ancillary entertainment are pivotal.

The Tokyo Olympics is right around the corner – finally. Yet conditions remain challenging in Japan, with organizers this month deciding to bar fans from attendance. But a YouGov Direct study reveals that interest in the event remains high in the United States.

Because venues have been closed for so long, they're looking to diversify their offerings to meet transformed expectations. To provide perspectives on how this affects facility operations and data management, we sat down with Ashely Grech, Global Head of Sales for Square, and a 2021 SBJ Power Player: Sports Facility Technology.