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FC Porto Enters Metaverse With Upland Deal, Club Will Build Virtual Stadium and Offer Collectible NFTs

By Juwan Watson
Portugal’s 2022 Primeira Liga Champions, FC Porto, announced a deal with Upland making them the first European soccer club to enter the metaverse. Upland is an open Web3 platform mapped to the real world in the metaverse. The club is bringing the roar of the stadium, pioneering fan engageme...

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