From the NBA's Bucks winning titles down to the youth level of sports, there's so much happening in Milwaukee. Get an inside look of all that is happening with the city's most valuable partnerships.
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We'll see how well everything's attended and what the folks here think about it, but I do think there's something here that's very unique and could become a signature for us.
-- NHL Chief Content Officer Steve Mayer, on how hosting the league's awards and draft in the same location has logistical benefits and possible commercial opportunities. Alex Silverman, SBJ
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Even for a basketball powerhouse like UNC, football is the economic driver for the athletic program. Tar Heels athletic director Bubba Cunningham chats about revenue sharing and the key role of women's sports.
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