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Marketing and Sponsorship: ‘Air’ celebrates the groundbreaking Nike/Jordan relationship. It’s just not a real history lesson.

With little fanfare, notable since Nike pioneered so much in sports marketing, “Air,” Ben Affleck ’s film on the origins of the Nike/ Michael Jordan amalgam, started streaming on Amazon in early May. Since “Air” is now available on your closest web-enab...

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SBJ Morning Buzzcast: June 26, 2023

FSG gets into golf; What's next for Monumental Sports? MLB gets another hit with London series and a big acquisition in the agency world.

SBJ Spotlight: Scott Warfield of PGA Tour

Legalized sports betting is in the third inning according to Scott Warfield. The PGA Tour’s VP of Gaming says that the industry is heading in the right direction and there is plenty of opportunity. Warfield joins SBJ’s Abe Madkour and John Ourand from Orlando in this edition of SBJ Spotlight.

SBJ I Factor: Danita Johnson

SBJ I Factor presented by Allied Sports features an interview with Danita Johnson, president of business operations for D.C. United and a member of Sports Business Journal’s Forty Under 40 class of 2023. Johnson talks with SBJ’s Abe Madkour about learning how to sell and to not fear change, becoming an effective manager, the importance of empathy as a leadership trait, and what to look for when evaluating job candidates. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards, such as Forty Under 40, Game Changers and others.

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