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Marketing and Sponsorship

Bryson DeChambeau's relationship with Cobra-Puma Golf in state of flux

Cobra golf “hasn’t officially closed the door on its endorsement deal” with LIV golfer Bryson DeChambeau, but it “appears to be a sad ending for a dysfunctional relationship that began with much promise,” according to Adam Schupak of GOLFWEEK. DeChambeau was in Phoenix...

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SBJ Morning Buzzcast: June 26, 2023

FSG gets into golf; What's next for Monumental Sports? MLB gets another hit with London series and a big acquisition in the agency world.

SBJ Spotlight: Scott Warfield of PGA Tour

Legalized sports betting is in the third inning according to Scott Warfield. The PGA Tour’s VP of Gaming says that the industry is heading in the right direction and there is plenty of opportunity. Warfield joins SBJ’s Abe Madkour and John Ourand from Orlando in this edition of SBJ Spotlight.

SBJ I Factor: Danita Johnson

SBJ I Factor presented by Allied Sports features an interview with Danita Johnson, president of business operations for D.C. United and a member of Sports Business Journal’s Forty Under 40 class of 2023. Johnson talks with SBJ’s Abe Madkour about learning how to sell and to not fear change, becoming an effective manager, the importance of empathy as a leadership trait, and what to look for when evaluating job candidates. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards, such as Forty Under 40, Game Changers and others.

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UNC AD Bubba Cunningham on football, women's sports and NIL

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Marchand and Ourand, Ep: 91: What’s Next for the NBA, RSNs and Messi

43 mins

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